our operative strategy
The first step to achieve concrete results through social media marketing is to have clear ideas: it is therefore necessary to study the characteristics of your business by highlighting aspects such as strengths and weaknesses, the market in which we operate, competition, the psychological and behavioral profile of the buyers. All these elements contribute to the definition of a precise communication plan, coherent and suitable for the people we want to address.
Secondly, we proceed with the drafting of a publishing plan that includes valuable contents that consistently intercept the interests of your target and identify social channels suitable for all types of content.
The remaining steps are, on the one hand, the correct management of the publication of established contents supported by a correct interaction with the followers and, on the other, continuous monitoring and analysis of the performances in terms of visibility, popularity and sales.